Save 10% on Viator Tours & Local Experiences (Plus Stack an Extra $50 Back with Amex)

Smiling family zip lining above tropical islands

Let’s be real—flights and hotels are just the skeleton of any trip. The meat? That’s the stuff you do once you land. And unless you’re planning to wander aimlessly hoping for magic to happen (been there, results were... mixed), you’ll want a few solid experiences on the itinerary. That’s where Viator comes in clutch.

We’ve used Viator all over the world—Scotch whisky tours through Edinburgh, wine tastings in Mexico, desert dune safaris, even random stuff like zip lining between islands in the Philippines. It’s kind of our go-to when we want something unique, local, and not ridiculously overpriced or overhyped. With over 300,000 activities in 150+ countries, it’s basically a one-stop shop for turning “just another travel day” into a core memory.

And right now? You can save 10% just for planning ahead. Even better, if you’ve got an Amex card burning a hole in your digital wallet, you can stack an extra $50 in credits on top of the Viator discount. Not bad for a few clicks.

Why Viator’s Actually Worth It

You get the good kind of local.
Viator doesn’t just sling out the same big-box tours. A lot of what you’ll find is run by local guides, family businesses, and small operators who are deeply rooted in the culture they’re sharing. That means more storytelling, more personal touches, and fewer moments where you’re herded around like a lost cruise passenger.

It’s plug-and-play simple.
Search by city, date, price, vibe—whatever. Most tours have real traveler reviews (because TripAdvisor owns Viator), and the booking system is easy. You can reserve now and pay later, cancel up to 24 hours in advance, and even change the currency if you hate doing math on vacation. Honestly, it’s a Type A traveler’s dream with just enough flexibility for us Type B folks too.

The reviews are actually useful.
Only people who’ve actually done the tour can leave reviews. So you’re not reading fluff from the tour operator’s cousin or someone who “heard it was good.” You’ll get the real scoop—what worked, what was meh, and whether the guide was a legend or a letdown.

You’re supporting local, not lining some mega-corp’s pockets.
Viator works with small businesses and local guides, not just the big-name tour mills. That means your dollars go further—for both your own experience and the folks actually showing you around their city. Win-win.

Smiling family on a boat tour off the coast of Dubai

Summer Promo: Save 10% on All Viator Tours

From now through July 29, 2025, you can save 10% on most Viator experiences when you use promo code VISUMMER10 at checkout. Whether you're into food crawls, river rafting, walking tours, or “I had no idea this existed but now I must do it” type experiences—it’s all eligible.

How to book it:

  1. Head to Viator

  2. Find your tour or activity

  3. Use promo code VISUMMER10 when you check out

I recommend prepaying to lock in the discount, since some experiences fill up fast and you don’t want to miss your chance to save.

Stack It with Amex: Get Up to $50 Back

If you’re holding an American Express card (especially Gold or Platinum), check your Amex Offers section. Many cardholders are seeing this offer:

  • Spend $250+ on Viator, get $25 back.

  • Valid twice = up to $50 total.

  • Ends July 18, 2025.

Yes, you can use this with the 10% off code. Stack ‘em like pancakes, baby.

To check if you’re eligible:

  1. Log into your Amex account or app

  2. Tap “Amex Offers”

  3. Add the Viator offer to your card before booking

Final Thought Before You Book It

Look—this isn’t some throwaway booking site. Viator’s been in our travel toolbox for years, and not just because it’s easy. It consistently delivers quality experiences with real local flavor and minimal hassle. If you want your trip to feel personal, meaningful, and not scripted by a megaphone-wielding tour boss, this is where you start.

Now’s a great time to book, save some coin, and have a few adventures waiting on the calendar. Whether you’re planning a big trip abroad or just looking for a fun way to explore your own city—Viator’s got the goods.

If you want help picking the right activities or stacking deals with your travel plans, reach out to us. We’ll help you turn your trip into something truly worth talking about.

Phil Lockwood

Former pilot and Air Force veteran. Designer, children’s book author, travel journalist, CEO of Distill (a marketing agency), and co-founder of Always Be Changing.

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